After checking your market in Europe in a general way (via our Market Scan for example), you will then be ready to collect far more in-depth and tailor-made market data concerning your market, product, competitors and potential customers in Europe.
NB: the Market Entry is not an online tool for you. Here we are offering a face-to-face NHOZ local Chinese contact that will be your personal project manager in organising the Market Entry in Europe.
To meet the cost of the Market Entry, we foresee a prepayment of 50% before starting the job, and 50% immediately after delivery of the job. Time-wise, we foresee 4 weeks for the Market Entry procedure, counting from the date of the first payment.
In total we can offer you the above information from 1 to 6 European countries (Belgium, The Netherlands, Luxembourg, France, UK and Germany) all together or country by country. We can provide the information according to your particular specification!
Content of a typical Market Entry:
A Market Entry of 1 country consists (e.g. for a big Chinese car manufacturer: category ‘4x4’ cars) of:
Main market statistics:
- Total number of inhabitants
- Total number of cars
- Number of cars sold in recent years
- Number of different types of cars
- Number of different types of gasoline
- Any other relevant figures
Store checks of competing products in Europe:
- Some photos from sales outlets (2 sales outlets per country) from the outside and from the inside
- Pricing level of the competing products (in 2 sales outlets per country)
SWOT analysis of these products:
- Overall SWOT (strengths, weaknesses, opportunities and threats) analysis for the car category in question
Addresses and contact info of potential customers:
- Selection of useful addresses (potential customers) out of 3 different databases
- Merging and de-doubling of the 3 D-bases into 1 D-base for the relevant target group (e.g. '4x4' dealers)
- Segmentation of the database: according to a region within that country, and/or according to turnover and the number of employees
- The following data on potential customers (in the present case: dealers/distributors) NHOZ can deliver:
Name and Address of the Company:
Contact Person/Decision Maker (full name and job title):
Gender: Male or female
Country:
Telephone:
Fax:
Email:
Website:
Language:
Corporation form:
Company type: headquarters or subsidiary
Core activity:
1. Producer of: …
2. Distributor of: …
3. Provider of services: …
Year of start-up:
Turnover in USD:
Number of employees:
Visualisation of these potential customers on a map:
- According to the segmented database
Major trade fair participation proposals:
- List of major national and regional trade fairs (based on the last available lists)
How to order your bespoke Market Entry?
